Mr Media's Blog
Analysis and observations about Mass Media and Pop Culture
Jerry Seinfeld
Seinfeld Bio Disappoints
Review by Mike Gange Seinfeld: The making of an American Icon by Jerry Oppenheimer Harper Collins, 39.50, 398 pages If we had to make a characterization of Jerry Seinfeld, based on his portrayal on the incredibly successful TV show, it would be easy, right? Tall, thin, obsessively clean, always ready with a ‘bon mot’, surrounded … Continue reading
Marketing Trend Adds up to Even More Ads
Review by Mike Gange Madison &Vine: Why the Entertainment and Advertising Industries Must Converge to Survive by Scott Donaton McGraw Hill Press, $22.95, 202 pages Hold on to your hat! We are at the beginning of a marketing trend that will add up to way more ads than ever before. Consumers are going … Continue reading
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